Introducing That's the Tea with Tera Talmadge & Taliyah Brooks, the newest podcast from Sport & Story and Hogs+, which will take Razorbacks fans inside the lives of the coaches and student-athletes who represent the women’s sports programs at the University of Arkansas.
Read MoreThis first-of-its-kind partnership allows Bayou Traditions to capitalize on LSU’s brand and marketing assets to maximize NIL branding, education, and opportunities for student-athletes. The partnership – negotiated by Playfly Sports, LSU’s multimedia rights holder – also makes Bayou Traditions the presenting partner of LSU GOLD, the department’s in-depth digital content platform providing unrivaled content and unprecedented access to the Tigers for thousands of fans across the globe.
Read MoreA weekly storytelling podcast, Gamecock Talk features in-depth interviews and analysis with some of the biggest names in South Carolina athletics and is available on Apple Podcasts, Spotify and anywhere fans listen to podcasts.
Read MoreIn other words, Sport & Story fashions itself as a behind-the-scenes university partner who—in return for media access to a school’s athletic department and the ability to charge $7.99 a month to its fans—takes on all of the production expense. The end results are in-depth films and feature stories on athletes from every sport, whether it’s as non-revenue as swimming and lacrosse or as money-bingeing as football and men’s basketball.
Read MoreWith a total run time of 80 minutes, the documentary spans the earliest days of the program at Schmitty’s Barn to the arrival of the Muss Bus. Featuring in-depth looks at the Sutton Era, the Rollin’ with Nolan days, the run to the 1994 national championship, and more, the documentary includes new interviews and commentary from more than 15 of the biggest names in program history, including Nolan Richardson, Sidney Moncrief, Joe Kleine, and Scotty Thurman.
Read MoreWhether you’re having a historic season and need to capitalize on the excitement, or your program is in a full-on rebuild and you need to set your new coach up for success, NOW is the time to own your story for your fans and recruits.
That’s right; NARRATIVE SZN is coming.
Read MoreHailState+ – the official content network for Mississippi State Athletics which launched in August – is now available in app stores for all major streaming platforms, including Amazon FireTV, AppleTV, Roku, iOS, and Android. The all-access and behind the scenes content that features exclusive interviews and iconic moments in Mississippi State history can now easily occupy the big screen in your home while also continuing to be available on your smartphone, computer, or mobile device.
Read MoreSport & Story COO Victor Vitarelli joined Cheddar News to discuss how schools have athletic departments have been able to build their brands through storytelling content and subscription platforms.
LINK: https://cheddar.com/media/sport-and-story-launches-programming-for-college-sports-fans
Read MoreOklahoma State fans will have a new way to get to know their favorite student-athletes and coaches this fall with the brand new Pokes Pod, premiering this Monday, August 29.
A weekly storytelling podcast, the Pokes Pod will feature in-depth interviews with current and former student-athletes, coaches, staff members and fans and will be available on Apple Podcasts, Spotify and anywhere fans listen to podcasts.
Read MoreMississippi State Athletics is partnering with Sport & Story to launch HailState+, a subscription streaming platform featuring original storytelling content that brings Bulldogs fans even closer to the teams, student-athletes, and coaches they love.
Launching this fall, HailState+ will feature brand new videos, podcasts and written features – above and beyond the already high-level content that fans have come to expect and enjoy – including new, never-before-seen, behind-the-scenes access, exclusive interviews, archival footage showcasing iconic moments, and news and information.
South Carolina Athletics and the Gamecock Club are partnering with Sport & Story to launch Gamecocks+, a subscription streaming platform featuring brand new video content that brings South Carolina fans even closer to the teams, student-athletes, and coaches they love.
All Gamecock Club members will get a free subscription, and all other subscribers will also receive Gamecock Club membership.
Read MoreKB Sides (Razorback Softball) recently sat with Sport & Story President Bo Mattingly for a wide-ranging interview. Sides, who was informed by her previous school that she was no longer wanted, thought of giving up the sport before choosing to transfer to Arkansas, where she became the 2022 SEC Player of the Year. Clips of KB’s podcast were posted to @HogsPlus and @RazorbackSB, where they took off with eye-popping engagement.
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