Introducing the Gamecocks PLUS Trust Bundle

Sport & Story is excited to introduce a game-changing new solution for the NIL partner at South Carolina with the announcement today of the Gamecocks PLUS Trust Bundle. 

The Gamecocks PLUS Trust Bundle is a “one-stop shop” package that seamlessly provides South Carolina fans with membership to three key initiatives: The Garnet Trust – the official NIL partner, Gamecocks+ – the official storytelling content platform, and the Gamecock Club – the department’s long standing athletics development foundation. 

One bundle. Triple the benefits. A no-brainer for all Gamecock fans. 

For $20.01 per month – a nod to Gamecock Football’s iconic pregame runout – fans can support student-athlete NIL through the Garnet Trust AND receive full access to watch Gamecocks+ content PLUS receive Gamecock Club membership benefits at the Roost level.

The Gamecocks+ storytelling platform launched in September 2022 as a joint venture with the Gamecock Club, giving all existing donors a login to access the subscription content. Additionally, all new Gamecock+ subscribers were granted Gamecock Club benefits equivalent to a $100 gift. The partnership helped fuel the largest single-year growth in Gamecock Club membership in (years).

“The addition of Garnet Trust membership to form the Gamecocks PLUS Trust Bundle creates an innovative step forward to bring additional value and simplicity for fans while supporting the school’s NIL initiative and ongoing fundraising efforts,” said Sport & Story President, Victor Vitarelli. “The Gamecocks+ platform serves as the conduit to enable the connection of the two entities into a single bundle – on top of bringing fans premium, behind-the-scenes storytelling content they can’t find anywhere else.”

Fans can subscribe to the Gamecocks PLUS Trust Bundle at GamecocksPlus.com

“We are excited to launch this newly created package designed to give fans a simple and convenient ‘one stop shop’ to combine their support in a single, monthly payment to support three key initiatives,” said Director of Athletics, Ray Tanner. “And through Gamecocks+, fans can see the impact of their support through the stories of our amazing student-athletes.”

Sport & Story is a leading provider of content platforms and content production services, producing award-winning storytelling content that offers unparalleled access to teams, both on and off the field. With a portfolio that includes subscription platforms, podcasts, email newsletters and other content production services for esteemed institutions and collaborations with prominent media outlets, Sport & Story is committed to fueling fan engagement in sports.